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The Business of iOS App Development 3rd Edition

For iPhone, iPad and iPod touch

The Business of iOS App Development 3rd Edition Image

Book details:

Publisher:Apress
Category: Apress
Author:
Edition:3
ISBN-10:1430262389
ISBN-13:9781430262381
Pages:440
Published:
Posted:Jun 30 2016
Language:English
Book format:PDF
Book size:14.99 MB

Book Description:

Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store.This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators-perfect for independent developers on shoestring budgets. No prior business knowledge is required. The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a "gold rush" for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!

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